Sign at LeBron James’ UNINTERRUPTED office.
Improve Your Sport, Business & Leadership Capabilities.
The science and research is proving that the happier you are away from the playing field, the better your in-game performance will be.
Forward-thinking players, agencies, associations and other athlete stakeholders, it's time to elevate your game!
A Game Plan for Life Success.
We know the focus as a world-class athlete must be on performance and development, but the reality is you cannot play forever.
Visionary athletes are finding the time to better understand their brand persona.
Learn how to leverage your celebrity away from playing field and build a foundation that will:
Increase your opportunities and business earnings beyond the game,
Develop your network to connect with people of influence,
Increase your resiliency, relevancy and brand reputation for lasting success,
Expand your sphere of influence while protecting and developing your brand,
Strategically give back to your community and causes close to the heart,
Engage in brief off-season mentorships and internships programs,
Better understand your athlete identity to smoothly pivot to post-game passions.
In-Game. Off-Season. Post-Game.
We define, enhance and monetize your personal brand, crafting and shaping your authentic story, synergistically integrating it with your career, business, philanthropic and life goals.
We collaborative to help you understand your athlete identity and external perceptions, your values and unique personality attributes, skills and leadership competencies - invaluable insights and empowerment that inspires breakthrough leadership, from the LOCKER ROOM to the BOARDROOM.
What's Next? Push the Boundaries - Reinvent the Rules.
Athlete Life Development.
Personal development is today a recognized necessity by individual athletes, sports organizations, teams, clubs, associations, Player Development Managers, agents, sporting bodies, and institutions in the health, education, recreation, and sports sectors.
With a focus on the holistic personal and professional growth and wellbeing of the whole person, visionary leaders and organizations realize they can positively impact athletic potential and leadership performance, as well as resiliency and the ability to adapt to change and transitions.
With a commitment to a higher level of competition and achievement in their sport, athletes are also looking to develop an identity outside of their sporting personas through community and philanthropic pathways and business ventures.
Leveraging our extensive experience in working with leagues, player and alumni associations, and athletes, and in partnership with the influencers and educators in the player development field, Horizon Leader Group creates and Intertwines game plans for short-term performance goals, and long-term off-season and post-game dreams that are synergistic with the athletes’ lifestyle, family and support community.
The Athlete Agent Business Model Is Changing.
While the priority remains negotiating a client's contract to optimize career earnings, there is a culture shift happening:
- Athletes remain shocked at the deductions lost under the new federal tax bill – although agency negotiations are no longer a write-off, the good news is marketing/branding services are!
- To achieve sustainable success beyond the game, athletes are putting just as much emphasis on establishing and extending their external brand as they are on their player contract”
- Players’ salaries continue to shrink by millions after taxes, so business-savvy athletes are looking for ways to increase their take home pay — and some are even starting to negotiate their own contracts.
- The ‘Nex Gen Athlete’ is bursting at the seams to be active in their communities, they are dying to show their personalities as entrepreneurs and philanthropists.
Forward-thinking player agencies are reconsidering their game – we can help.
Wealth & Brand Management Intersects.
Your world is specializing in wealth planning for elite and professional athletes. You know helping athletes navigate their brief careers to ensure financial independence is a daunting challenge. Finding a unique brand positioning in the niche, crowded and competitive asset management market for athletes isn’t easy.
Our world is in educating and helping world-class athletes implement and execute a brand development and management plan, to ensure they enhance, extend, and monetize their brand.
Our collective end-goal is to ensure our high profile, high-net-worth clients and their families, enjoy sustainable success and make seamless transitions; from their first contract to their off-season and post-game passions and business ventures to their philanthropic causes to an active retirement. At a time when the need for differentiation is critical, we'll form a meaningful alliance to deliver a compelling story that redefines your industry, and builds loyalty and legacies.
The Business of Sports – It’s Game Time!
We work with forward-thinking athletes, agencies, associations and other stakeholders.
As pioneers in the athlete development, career transition and brand management fields, we draw from these distinctive, game-changing experiences to help active and former professional athletes.
We also leverage our creative digital and marketing talents, to provide our world-class clients with innovative personal and professional development solutions that engage fans, brands, customers, and sponsors, increasing their reach and earning power.
We aim to give every elite athlete – from every sport – the mindset, inspiration, empowerment and confidence to elevate their performance, to become better leaders in the game, and beyond it. Our clients realize their full potential, win new opportunities and live a full and purposeful life, so the cheering moves from the stadium to the boardroom.